What's worth doing this cycle.
We start each month with a short call. What changed? What's biting? What's the highest-impact thing your hours should go to? You don't write a brief — we propose, you push back.
Some cycles lean diagnose more than do — month one of a new engagement, or any month where the real progress is in understanding before automating. Less visible output in those months, but the next cycle ships against reality, not assumption.
- Last month's outcomes vs what we set out to do
- What's changed in the business, market, or pipeline
- Highest-impact moves for this cycle, ranked
- Agreed scope for the month — written down, three lines